Gaya APA

Lovelock, Christoper, Jochen Wirtz. (2011). SERVICE MARKETING (PEOPLE, TECHNOLOGY, STRATEGY) . New York: Pearson.

Gaya Chicago

Lovelock, Christoper, Jochen Wirtz. SERVICE MARKETING (PEOPLE, TECHNOLOGY, STRATEGY). New York: Pearson, 2011. Text.

Gaya MLA

Lovelock, Christoper, Jochen Wirtz. SERVICE MARKETING (PEOPLE, TECHNOLOGY, STRATEGY). New York: Pearson, 2011. Text.

Gaya Turabian

Lovelock, Christoper, Jochen Wirtz. SERVICE MARKETING (PEOPLE, TECHNOLOGY, STRATEGY). New York: Pearson, 2011. Print.